The overall impression of a website depends on the quality of its design. Whether the users are impressed or not upon visiting the site depend on its layout and visuals. This makes the website update process one of the most important in creating a successful online presence. Given below is the simple process for the updating of your website.
Evaluation of Current Website Content and Determining Project Scope
The first step includes critically evaluating and deciding all the content which is to be put on the website. You can start by identifying the strength and weakness of your website, that is, you can integrate the strength of your website with the updated version and can eliminate the weakness of your website. You have to decide all the main topics areas of the site as well as subtopics as it will help in determining the content of the website. However, you have to keep in mind the needs of your customer while updating your website as they are the people who will buy your product and services. You can also determine the scope of your website update process as it will help in confirming that the project ends on time and within the specified budget.
The next step is to set the clear goal or purpose for which you want to update your website. What are you trying to achieve with the new web designing? What is the website’s main purpose? Are you trying to achieve extra sales or trying to convert your web traffic into possible customers? Are you redesigning your website just for the purpose of turning it into the professional website? A clear direction is essential if you want your design to have a purpose. In a nutshell, in this step, you have to decide the following the things:
* Purpose of Your Website.
* What do you want to accomplish by Redesigning your website.
* Identifying Target Audience, that is, a specific group of people that will help you to reach your goals.
* What kind of Information will the Target audience be looking on your site?
Determine The Strategy
By this step, you will have enough data to share with the website redesigning team or website designer.Now, it’s the team’s job to outline the plan for achieving the Goals of the website and key performance indicators. In this phase, communication between you and your team/designer is important to ensure that the final website design matches your need and goals. It is important that you work closely with your designer and your team, exchanging ideas until you arrive at the final design for your website. Also, the website development team focuses on selecting the theme, color, layout, features, and other aspects of the website in this step. The overall strategy will be comprised of so many factors such as in-depth analysis of the competitor’s website, a better understanding of designs and templates so that it could be an effective tool to engage more visitors.
Implementation And Development
The developmental stage is the point where the website itself is created. In this stage, the website redesigning team takes individual elements of the website and uses them to create a functional website. Once the website owner provides the content, it is distributed throughout the site in the specified areas.On the technical side, the website redesign or update process includes elements such as designing interactive contact forms, choosing a CMS (content management system) such as WordPress, Joomla, and Magento and implementing payment gateways. However, you should keep in mind that this whole time your web designing team should make the progress of your website available to you so that you can suggest corrections or change if any.
Launching The Website And Measuring Result
After testing for bugs and errors, you can launch the website for your customers. Then comes the time for measuring You’re the results of the website. This is just as important as the first four steps because until you test how well your design performs, you won’t know whether or not it is effective in fulfilling your goals. For example, if your goal is to increase the number of sign-ups to your service, measure it and see if your changes are making a positive impact.
About Author: Rahul Tripathi has been writing custom content for over 3 years. He provides writing, coaching, and editing services. MCA graduated from the University of Delhi with bachelor’s degree in English Literature. A writer by day and reader by night, he also enjoys preparing and editing resumes for individuals.