Social Media has over the years become the lifeline to civilization for its users. There is no day where social media users do not take out the time to scroll through their social media feeds.
In fact, the first thing that comes to mind the minute we wake up in the morning is to check out social media feeds.
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Introduction To Social Media Feeds
Social feeds can be referred to as the content that we see when we log into social media accounts. The content which you see when you log in is the content that is created by the people you are following. Likewise, the content published by you will be displayed on the feed of your followers.
Almost all social media platforms enable their users to express themselves by liking, commenting, or sharing the content published by the people they are interacting with and following. Read on to know more about the various types of social media feeds.
Types Of Social Media Feeds
1. Facebook Feeds
One of the oldest social media platforms which cater to around two billion active users every month, Facebook is majorly popular amongst users who wish to connect with their friends and family members & to make new connections via socializing,
Facebook enables the users to Like the post by clicking on the like button and leave comments by commenting in the given section. Apart from liking, users can react to the posts by long-pressing the like button and selecting the emoji which best fits the situation. The users can share the post via their profile by clicking on the share button.
2. Twitter Feeds
Twitter is another largely used social media platform majorly used by users as a microblogging platform. People generally leverage the Twitter platform to put across their opinion on different topics including ongoing controversies, politics, or any trending topic.
Twitter also gives the option of liking and commenting to its users. Another additional feature is Retweet which is basically re-publishing another user’s tweet.
Like other social media platforms, users can see the Tweets of people they are following and vice versa.
3. Instagram Feeds
With over 500 million daily active users, Instagram has proven to be one of the most popular social media platforms. The nature of Instagram slightly varies from Facebook. People look up to Instagram as a platform to take inspiration from. Be it food photography, travel, fashion, personal blogging, Instagram is highly leveraged by its users to stay updated about recent trends.
Just as the name suggests, Instagram is a platform in which users can instantly click a picture, edit it according to preference and add it to the gram.
Additionally, users can like a picture by double-tapping on the post or add a comment by adding what they feel in the comment box. The additional features like Instagram stories and Instagram reels have garnered more craze in the platform.
Top 3 Tools To Embed Social Media Feeds On Website
Tagembed is a highly responsive and efficient social media aggregation platform that collects content from over 15+ platforms and adds it easily on any platform due to its integration with various website building platforms like – Wix, WordPress, Shopify, Squarespace, etc.
The tool has various customization features to beautify the feed in accordance with your website. Users can leverage the moderation panel to maintain the content of utmost quality by removing unwanted content with the profanity filter. It also provides insightful analytics to the users to keep a track of the performance of the feeds, the number of clicks, the number of visitors visited, and other details.
With an easy installation process and functioning, Curator is another good social media aggregator tool that efficiently collects content and embeds it on the website. The main features include the analytics option and the various customization options.
Embed social is a social media aggregation tool that collects User-Generated Content and embeds it efficiently on the website. It is a responsive tool that gives the users an analytics option along with various other customization and moderation features.
Amazing Benefits Of Embedding Social Media Feeds on Your Website
Marketers are adopting various ways to increase their user engagement and enhance their brand visibility and presence. One of the efficient methods of marketing that can do wonders is embedding social media feeds on the website. Mentioned below are the key benefits of adding social feeds to your website.
1. Enhances Overall Look Of The Website
Social feeds are colorful and vibrant. When you embed the content on your website, it instantly makes the website look more attractive and appealing hence increasing the overall dwell time of the visitors.
2. Showcases User-Generated Content
Social Media is like a massive ocean of User-Generated Content. Social media users fully utilize the power of social media to post images, videos, gifs, and reviews about brands they like or even dislike.
User-Generated Content is the most powerful and result-driven form of content which has the power to influence the decisions of others. Surveys suggest that more than 70% of customers look for reviews first and then make their buying decisions. Leverage UGC to build a social proof of your brand and influence your visitors to become your customers.
3. Social Media Content From Different Platforms
While collecting content from every platform can be a tedious task, there are various social media aggregation tools that effectively and efficiently collect content from various social media platforms and embed it on the website.
4. Engages The Visitors
After reading the above points, you may be aware that embedding social feeds on the website can drastically increase the engagement of the users on the website. It is a proven fact that visuals attract more than written texts. Hence, leading to more engagement.
5. Reduced Bounce Rate
The more time visitors would spend on your website will result in less bounce rate.
Once the visitors see an attractive website with good and engaging content, they would feel the need to explore more ultimately resulting in increased dwell time and reduced bounce rate.
And we have reached the end of the blog. Including social media feeds on your website drastically increases user engagement, improves your brand presence and visibility, and gives a boost to your conversions and sales.
Improve the overall performance of your website by choosing the best tool mentioned above. Choose the social media aggregator which offers the maximum features!